what_is_the_elevator_pitch_for_agile_and_scrum
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— | what_is_the_elevator_pitch_for_agile_and_scrum [2016/02/11 06:26] – hpsamios | ||
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+ | ====== What is the Elevator Pitch for Agile and Scrum? ====== | ||
+ | ====== Premise ====== | ||
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+ | Geoffrey Moore in [[https:// | ||
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+ | * Your target audience | ||
+ | * The market alternative | ||
+ | * The new category that your idea/ | ||
+ | * What problem solving capability this new thing provides | ||
+ | * An alternative that is in the target audiences mind, and | ||
+ | * The key product features | ||
+ | |||
+ | I won't stick strictly to this format but I will try to capture most of these ideas. There are a number of these pitches out there. I think there are differences based on the kind of people you are working with so here is a version that reflects my contacts. | ||
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+ | ====== Elevator Pitch ====== | ||
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+ | The simplest version of "Why Agile" comes from [[http:// | ||
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+ | If you are more interested in Scrum then [[http:// | ||
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+ | And if your elevator ride goes up many floors or you have a slow elevator, you might want to consider a slightly longer explanation ... | ||
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+ | {{page> | ||
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+ | {{page> | ||
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+ | {{page> | ||
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+ | ====== Thinking ====== | ||
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+ | Did a bit of research on this and here are some ideas that I came across that I liked: | ||
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+ | [[https:// | ||
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+ | [[http:// | ||
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+ | [[https:// | ||
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+ | [[http:// | ||
+ | learn & adapt to change, minimize risk & cycle-time, and maximize returns & customer-value in a volatile global marketplace." | ||
+ | |||
+ | {{tag> |
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